Google Play Store algorithm seems to be more complicated when comparing to Apple App Store. The Essential App Store Resources List – Apple App Store and Google Play Store. Plus, algorithm changes and store changes (hello iOS 11) can make it a hassle to find relevant and up-to-date articles. We’re trusted by 1000’s of developers to manage their mobile app marketing and ASO with our App Store Optimization Service. Some people call it “App Store SEO”, because of its similarity with web Search Engine Optimization. It doesn’t matter if you have already published your app, or if you are just preparing to launch it, you will need to implement the Google Play Store optimization.
Later in this post we will take a close look in the details of ASO on-metadata and an anatomy of a perfect Google Play Store listing of an Android app. Keep on monitoring the evolution of your app and your competitors. You wish. Where do I see traffic volume and keyword difficulty for a certain keyword? Keenmobi provides you with the traffic volume and keyword difficulty for various keywords.
Here is a list of primary Google play store app ranking factors:
- Number of ratings
- Number of installs and uninstalls
- App involvement (frequency of use)
- Growth of downloads in the nearest 30 days
- Backlinks to your app
Test everything and be updated with Google Play Store news and changes to never miss any trend.